Founder and guiding inspiration behind our family legacy
Late Shri B Ramachandra remains the soul of our journey. His values, work ethic, and commitment to purity gave direction not only to a business, but to a family identity built on trust.
- 01
Discipline
A standard set by example, day after day.
- 02
Sincerity
Honest effort in every dealing, with farmers and customers alike.
- 03
Purity
Nothing added and nothing hidden — in the product and in the principle.
- 04
Trust
Earned with a family, a community and a trade, and kept.
It lives on in the standards we uphold, in the sincerity with which we approach our work, and in the relationships we continue to value.
- 1988M/s Vairamudi Krupa Crusher
Late Shri B Ramachandra sets up a sugarcane crusher in Mandya — the proprietorship that remains the base of the business.
- SinceA trusted local name
Decades of purity, hard work and fair dealing with the farmers who grow the cane.
- 2025VKC Jaggery & Beverages Pvt. Ltd.
Incorporated on 12 December 2025 for the next phase of structured growth; the proprietorship stays central.
- TodayThe legacy carried forward
Naveenchandra B R leads the business today, with the same commitment to purity, trust and long-term growth.
Meet the family today